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IFT First 2025: Bren...

IFT First 2025: Brenntag eyes flexitarian trends with bold flavors and culinary versatility

21 Jul 2025 | Brenntag

Terry Wagner, innovations and applications manager, US, discussed Brenntag’s focus on culinary flexibility, sustainability, and bold flavors at IFT First 2025. He highlighted sugar reduction in energy drinks using sugar alcohols, color solutions amid regulatory shifts, and a hybrid beef-soy quesadilla that supports flexitarian trends. Wagner also emphasized targeted innovation and consumer-driven sustainability in food development.

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